Capital One ® Returns for the Fourth Year as Presenting Sponsor
ESPN revealed today the roster of sponsors for the 23rd annual ESPYS Presented by Capital One ®. This year’s show will be hosted by comedian, actor and television host Joel McHale, and will showcase a star-studded lineup of celebrities and athletes to celebrate and honor the most remarkable sports stories of the past year. The award show will be televised live Wednesday, July 15, at 8 p.m. ET on ABC from the Microsoft Theater in Los Angeles.
Capital One ® will serve as the presenter of the ESPYS Countdown and the Nomination Special, while also bringing a unique 360-degree photo angle to the red carpet, with the Capital One ® Venture Cam. Additionally, the Capital One ® Cup, which recognizes excellence in collegiate athletics, will be awarded at The ESPYS.
First-time associate sponsors include MetroPCS and Nike. Returning associate sponsors include Cadillac, Miller Lite, Gatorade and GREY GOOSE Vodka. Cadillac will be the presenting sponsor of the BODY at ESPYS Tuesday night pre-party and Miller Lite will be the presenting sponsor of the official ESPYS Post Party.
The ESPYS Escape, an exclusive two-day gifting showcase and lounge will provide hosts, nominees, presenters and athletes with VIP experiences and gifts from brands including Gatorade, GREY GOOSE Vodka, Miller Lite and Nautica.
Some of the sponsorship benefits and hospitality opportunities include media components across many of ESPN’s platforms, such as ESPN, ESPN2, ESPN Deportes, ESPN.com and ESPN’s Mobile web site along with ESPN Radio and ESPN The Magazine. Sponsors also participate in the ESPYS Celebrity Golf Classic, which will be presented by Capital One ® benefitting the V Foundation for Cancer Research.
The ESPYS gather top celebrities from sports and entertainment to commemorate the past year in sports by recognizing major sports achievements, reliving unforgettable moments and saluting the leading performers and performances. The 2015 ESPYS will recognize both sport-specific achievements, such as “Best MLB Player” and “Best WNBA Player,” and best-in-sport winners, such as “Best Team” or “Best Female Athlete” that pit nominees from different sports against each other. Inspiring human stories are showcased through three pillar awards – the Arthur Ashe Courage Award, the Jimmy V Perseverance Award and the Pat Tillman Award for Service. The ESPYS support ESPN’s ongoing commitment to The V Foundation for Cancer Research, launched by ESPN with the late Jim Valvano in 1993.