Best Overnight Rating for Purdue Game at Notre Dame Stadium Since 2006
NEW YORK – September 5, 2010 – NBC Sports’ broadcast of yesterday’s Notre Dame-Purdue game, which kicked off the Brian Kelly era and both team’s 2010 seasons, generated a 2.3/6 overnight rating, up 77 percent vs. last year’s season opener and up 15 percent vs. the last Notre Dame home game against Purdue in 2008.
Notre Dame defeated Purdue, 23-12, in Kelly’s first game as head coach of the Irish. Last year’s season opener, Notre Dame-Nevada, produced a 1.3/3 metered market rating. In 2008, Notre Dame-Purdue generated a 2.0/4 overnight rating. The 2006 game between the two schools scored a 2.8/7.
Indianapolis was the top metered market with a 9.2 rating and 22 share. Columbus was second with a 6.0 rating and 13 share. The game’s rating peaked at a 2.7 during the 6-6:30 p.m. ET half hour as the Irish secured the win near the end of the game.
Top 10 Metered Markets:
1. Indianapolis, 9.2/22
2. Columbus, 6.0/13
T3. Chicago, 4.5/12
T3. Cincinnati, 4.5/10
5. Fort Myers, 3.9/9
T6. Dayton, 3.8/9
T6. Jacksonville, 3.8/7
T8. New Orleans, 3.7/7
T8. Orlando, 3.7/8
T8. Pittsburgh, 3.7/9
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