Colin Cowherd vs. Michelle Beadle
The SportsNation Co-Hosts Make Jets-Patriots Bet on Billboard in Hartford
ESPN’s SportsNation co-hosts Colin Cowherd and Michelle Beadle are known for constantly disagreeing about sports, and as the highly-anticipated New York Jets vs. New England Patriots game approaches, the two have decided to make one of their oddest bets yet.
Cowherd, a Pats fan, and Beadle, a Jets fan, have taken over a billboard off of I-91 in Hartford, Conn. If the Patriots win on Sunday, Cowherd will win control of the billboard and can use it however he chooses—and same for Beadle if the Jets win.
With Hartford being almost equidistant between New York City and Boston, the billboard will surely be seen by both Jets and Patriots fans. Watch the segment from SportsNation announcing the bet here.
SportsNation is a live sports television show born from the Internet, fueled by fan interaction and focused on fun. The show, which has the youngest and most male audience on the network, features discussions of the day’s hottest sports topics but also smaller stories that generate buzz on the Internet but are overlooked by other shows. Feeding off the theory that if two heads are better than one, 200,000 heads are better than two, SportsNation engages hundreds of thousands of sports fans across the country via ESPN.com’s SportsNation. The one-hour weekday show airs weekdays at 5 p.m. ET on ESPN2. Follow SportsNation on Facebook (facebook.com/sportsnation) and Twitter (@SportsNation).