MARCH 22 PITTSBURGH PENGUINS-DETROIT RED WINGS GAME IS
MOST-WATCHED NHL REGULAR SEASON GAME ON U.S. CABLE SINCE 2004
NEW YORK (March 24, 2010) – VERSUS earned a .7 National HH rating and averaged 622,000 viewers for the March 22 Pittsburgh Penguins at Detroit Red Wings game making it VERSUS’ highest-rated and most-watched NHL regular season game in network history and the most-watched NHL regular season telecast on U.S. cable since 2004. The game peaked at a .9 National HH rating and 760,000 viewers during the live telecast.
Monday night’s game surpassed VERSUS’ previous highs set by the Philadelphia Flyers-Washington Capitals game on October 27, 2009 in terms of HH rating (.6) and the Toronto Maple Leafs-Detroit Red Wings 2008-09 season-opening game on October 9, 2008 in average viewership (577,000).
Locally, Pittsburgh delivered a 6.7 HH rating and Detroit earned a 4.7 HH rating making VERSUS the top-rated cable network and also one of the top networks (among both cable and broadcast) in both cities.