Delivers A First-of-its-Kind Fan Experience; Proceeds Benefit Retired NFL Players
New York – 11-7-12 – The National Football League and Keepr Media today announced the availability of Keepr NFL Legends, a premium collectible paying tribute to legends of the NFL in an entirely new, interactive format. Like the legendary players the series honors, Keepr Media takes the football collectible to an entirely new level. Keepr includes a retractable USB plug-in that delivers rare footage from the NFL Films vault, along with spectacular photos and career stats.
The first year release includes 10 of the game’s greatest players: Mike Ditka, Franco Harris, Sonny Jurgensen, Howie Long, Joe Montana, Walter Payton, Deion Sanders, Phil Simms, Roger Staubach, and Johnny Unitas.
Each Keepr delivers 45 minutes of select highlights and interviews from NFL Films, capturing many of each player’s greatest and most memorable moments. Keepr also delivers iconic AP photography and comprehensive career stats, allowing fans to relive and reconnect with their heroes of the gridiron.
A portion of the proceeds of each sale of Keepr NFL Legends will benefit the NFL Player Care Foundation and other non-profit organizations dedicated to helping retired NFL players and their families with medical and financial hardships. The League will donate 100% of the licensing fees it receives from Keepr to the NFL Player Care Foundation.
“We believe this new type of collectible will broaden sports fans’ enjoyment of the NFL”, says Joe Browne, Senior Advisor to the Commissioner. “We also appreciate Keepr’s interest in helping to improve the quality of life for player alumni.”
“The Keepr creates an experience that’s like visiting the Hall of Fame for each player, right from your computer,” said Tom Matte, longtime Baltimore Colts running back and former backfield teammate to NFL legend Johnny Unitas. “We wanted to create something special to honor the legends while raising money for retired players.”
About Keepr Media, LLC
Keepr Media, LLC uses a proprietary technology platform to provide secure Content Management, Distribution and Affinity Marketing solutions for the Sports and Entertainment industries. Delivered in the form of a collectible, called Keepr, the product connects via USB to any Windows computer to deliver rich media content in a one-of-a-kind memorabilia experience. The Keepr enables consumers to relive the most memorable and game changing moments of their favorite teams, players and stars careers.
About NFL Player Care Foundation
The NFL Player Care Foundation (PCF) is an independent organization dedicated to helping retired players improve their quality of life. The PCF addresses all aspects of life – medical, emotional, financial, social and community – providing programs and assistance in each area.
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