ESPN’s First Take Viewership up 7% in January

In January, ESPN’s First Take enjoyed a 7% increase in overall viewership over the previous year, averaging 503,000 viewers (P2+, Nielsen’s January 2018: January 1-28, Nielsen’s January 2017: December 26, 2016 – January 29). The month also saw an increase of 13% for women (F2+) compared to the same month last year (103,000 vs. 91,000) and an increase of 6% for men (M2+, 399,000 vs 377,000). This increase comes after First Take capped off 2017 with its most-viewed year ever.