ESPN will extend the company’s ESPNFC.com global soccer news and information digital brand with its first highlights-driven soccer studio show airing in the United States this summer. ESPN FC on TV will air year round (Sunday through Friday, primarily on ESPN2) beginning August 11, it was announced today at the company’s Upfront presentation in New York City.
The ESPN FC program will integrate several elements of the digital platform’s content via social media, the industry-leading ESPN Stats & Information Group’s data visualization analysis, and more. Digital versions of the program will be available on ESPNFC.com.
“Soccer’s popularity is at an all-time high in the United States as fans are now more familiar with the world’s top players, marquee clubs and national teams. ESPN FC on TV continues our leadership role in coverage of the sport across all media,” said Scott Guglielmino, ESPN senior vice president for programming.
Planned ESPN FC TV highlights:
· A daily destination show that will offer U.S. fans “need-to-know” soccer news and information from across the globe;
· Employ ESPN FC’s global reporters, columnists and team bloggers for breaking news, rumors and player-transfer news, focusing primarily on the Barclays Premier League, UEFA Champions League, Spain’s La Liga, Major League Soccer, U.S. Men’s National Soccer Team and the Mexican National Team;
· In-depth analysis and opinion-based discussion of topical issues in soccer featuring a rotation of seasoned pundits with diverse perspectives;
· Interviews with newsmakers, and timely features and profiles of key personalities in the sport;
· Previews of key matches throughout the soccer calendar year (eg. El Clásico, Manchester Derby, top-tier UEFA Champions League matchups, select FIFA World Cup qualifying matchups such as USA vs. Mexico, and more).
“ESPN FC will inform, entertain and provide hard-hitting insight on the global sport of soccer,” added Guglielmino. “It will become ESPN’s signature program for soccer, bringing tremendous value to the company, our affiliates and the ad sales community looking to reach core and casual soccer fans in the United States.”
Sunday editions of ESPN FC will be a one-hour program – wrapping up the best highlights from the weekend’s soccer action while looking ahead to what the results mean to the teams and their respective leagues. Monday through Friday, the program will air for 30 minutes each day. ESPN FC on TV will replace the ESPN FC Press Pass, the global soccer discussion program on ESPNEWS, in the United States.
— 30 —