ESPN is joining forces with Caesars Entertainment (NASDAQ: CZR) to bring the best in sports betting news and entertainment content to fans around the world. The deal includes building a new ESPN-branded studio at The LINQ Hotel & Casino in Las Vegas, where sports betting-themed content will be created, along with segments for ESPN’s recently launched sports betting-related show, Daily Wager. Caesars’ data and branding will also be integrated across ESPN programming within the coming weeks for use across ESPN’s content.
The post ESPN and Caesars Entertainment Announce Innovative Collaboration for Sports Betting Content appeared first on ESPN Press Room U.S..
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