January 20, 2009
“THE NFL ON CBS’s” COVERAGE OF 2009 AFC CHAMPIONSHIP HIGHEST-RATED TELECAST
AMONG ALL NETWORKS OF 2008-09 TELEVISION SEASON
AFC CHAMPIONSHIP AVERAGES 40.64 MILLION VIEWERS
CBS Sports’ coverage of the 2009 AFC Championship Game featuring the Pittsburgh Steelers defeating the Baltimore Ravens on Sunday, Jan. 18 earned a fast-national average household rating/share of 22.0/34, which is the highest-rated telecast among all networks-to-date of the 2008-09 television season (9/22/08-1/18/09).
The AFC Championship was seen by an average of 40.64 million viewers (Persons 2+), which is the most-watched telecast among all networks-to-date since last year’s Super Bowl programming on February 3, 2008.
The AFC Championship is also the highest-rated program season-to-date among Adults 18-49 (14.7 rating), Adults 25-54 (16.6 rating), Males 18-49 (18.8 rating) and Males 25-54 (21.2 rating).
The AFC Championship Game rating peaked at a 24.2/36 with an average of 43.9 million viewers from 10:00-10:17 PM, ET.
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