El Tri’s Historic Win Posts Total Audience Delivery Average of 7.4 Million Viewers
Telemundo’s TV-Only Viewership for Mexico-Germany Peaked at 8.0 Million
Telemundo Posts Best Sunday Daytime Viewership in Network History
Mexico-Germany Is Most-Watched Sporting Event in Telemundo History
MOSCOW – June 18, 2018 – Telemundo’s presentation of yesterday’s Mexico-Germany World Cup game registered numerous milestones both on and off the pitch. The match, which Mexico won 1-0, marks:
- Mexico’s first-ever World Cup victory against Germany;
- The most-watched World Cup group stage game ever on Spanish-language TV (since 1994);
- The most-watched Mexico World Cup group stage match ever in any language on any network (since 1994); and
- The Mexico World Cup group stage match is the most livestreamed event in Telemundo history and is pacing to be the largest livestreaming event in Spanish-language history.
Mexico’s World Cup victory over Germany on Sunday averaged a Total Audience Delivery of 7.4 million viewers across Telemundo, TelemundoDeportes.com, and the Telemundo En Vivo and NBC Sports apps, according to live plus same day fast national data released today by Nielsen, and digital data from Adobe Analytics.
Telemundo’s TV-only viewership average for Mexico-Germany (10:30 a.m.-1 p.m. ET) of 6.56 million viewer, topping any World Cup group stage match on Spanish-language TV and any Mexico World Cup group stage match in any language on any network.
Television-only viewership of the match peaked at 8.0 million viewers from 12:30-12:45 p.m. ET.
The match also ranks as the sixth most-watched World Cup match ever on Spanish-language TV (375 matches through Sunday, including World Cup finals, since 1994).
Telemundo’s Sunday coverage from 6 a.m.-5 p.m. ET averaged 3.7 million television viewers ranking as the most-watched Sunday daytime in Telemundo history and more than tripling the prior record, set during the 2017 Confederations Cup (1.1 million on 6/18/17).
Telemundo Deportes’ digital presentation of Mexico-Germany is the most livestreamed event in Telemundo history and is pacing to be the largest livestreaming event in Spanish-language history with 1.1 million livestream uniques.
Most-Watched Sporting Events in Telemundo History (All Soccer Matches):
|Mexico-Germany, 6/17/2018||6.56 million viewers|
|Mexico-Honduras, 9/9/2009||5.06 million viewers|
|Costa Rica-Mexico, 10/15/2013||4.62 million viewers|
|Mexico-USA, 8/12/2009||4.36 million viewers|
|El Salvador-Mexico, 6/12/2012||3.83 million viewers|
|Honduras-Mexico, 4/1/2009||3.66 million viewers|
The live Total Audience Delivery average for Telemundo’s World Cup coverage is 2.49 million viewers.
Telemundo 2018 FIFA World Cup Russia Live Match Viewership (based on two-hour game window only)
|Match, Date||TAD Average||Telemundo-only Avg. Viewership|
|Russia-Saudi Arabia, 6/14||1.53 million viewers||1.37 million viewers|
|Egypt-Uruguay, 6/15||1.31 million viewers||1.19 million viewers|
|Morocco-Iran, 6/15||1.07 million viewers||949,000 viewers|
|Portugal-Spain, 6/15||2.13 million viewers||1.84 million viewers|
|France-Australia, 6/16||546,000 viewers||490,000 viewers|
|Argentina-Iceland, 6/16||2.38 million viewers||2.21 million viewers|
|Peru-Denmark, 6/16||2.60 million viewers||2.45 million viewers|
|Croatia-Nigeria, 6/16||2.03 million viewers||1.93 million viewers|
|Costa Rica-Serbia, 6/17||1.74 million viewers||1.66 million viewers|
|Mexico-Germany, 6/17||7.40 million viewers||7.12 million viewers|
|Brazil-Switzerland, 6/17||4.55 million viewers||4.35 million viewers*|
|Average||2.49 million viewers||2.33 million viewers|
(*Includes NBCSN Simulcast)
Source: Nielsen, L+SD, fast nationals, 6/14/18-6/17/18; Adobe Analytics. TAD is based on match window duration.
Media Contact: Eva Mejicanos
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About NBCUniversal Telemundo Enterprises:
NBCUniversal Telemundo Enterprises is a world-class media company leading the industry in the production and distribution of high-quality Spanish-language content to U.S. Hispanics and audiences around the world. This fast-growing multiplatform portfolio is comprised of the Telemundo Network and Station Group, Telemundo Deportes, Telemundo Global Studios, Universo, and a Digital Enterprises & Emerging Business unit. Telemundo Network features original Spanish-language entertainment, news and sports content reaching 94% of U.S. Hispanic TV households in 210 markets through 27 local stations, 51 affiliates and its national feed. Telemundo also owns WKAQ, a television station that serves viewers in Puerto Rico. Telemundo Deportes is the designated Spanish-language home of two of the world’s most popular sporting events: FIFA World Cup through 2026 and the Summer Olympic Games through 2032. Telemundo Global Studios is the company’s domestic and international scripted production unit including Telemundo Studios, Telemundo International Studios, Telemundo International, as well as all of the company’s co-production partnerships. As the #1 media company reaching Hispanics and millennials online, the Digital Enterprises & Emerging Business unit distributes original content across multiple platforms, maximizing its exclusive partnerships with properties such as BuzzFeed, Vox, and Snapchat. Through Telemundo Internacional, the largest U.S.-based distributor of Spanish-language content in the world; and Universo, the fastest growing Hispanic entertainment cable network, the company reflects the diverse lifestyle, cultural experience and language of its expanding audience. NBCUniversal Telemundo Enterprises is a division of NBCUniversal, a subsidiary of Comcast Corporation.