Once again demonstrating the incredible audience reach of premier events on broadcast television, Sunday’s NFL on FOX National Game featuring the highly-anticipated Dallas Cowboys vs. the Pittsburgh Steelers clash, fired a 15.6/28 national rating/share (25.7 million viewers) to rank as the highest-rated and most watched NFL telecast on any network this season.
Through Week 14, FOX’s National Game is averaging a 14.2/27 (22.9 million viewers). That’s marks a +3% improvement over last year (13.8/26), +4% better than CBS’s 2008 National Game (13.6/26) and +43% higher than NBC’s Sunday Night Football (10.1/16). NFL on FOX’s National Game currently ranks as the highest-rated and most-watched program in all of television.
The OT, FOX’s National Doubleheader postgame show, earned a season-high 9.6/16 (16.2 million viewers) on Sunday to rank first in its time-period, beating CBS’s “60 Minutes” (8.8/14) by +9% and NBC’s Football Night in America by 284% (2.5/4). Season-to-date, The OT on FOX is averaging a 7.5/13 (12.1 million viewers), up +9% over last year’s 6.9/12.