NEW YORK/TORONTO (May 12, 2011) – NHL Network™ today announced its coverage plans for the Conference Finals round of the 2011 Stanley Cup® Playoffs, beginning with a special preview show on Friday, May 13.

NHL Network will host a one-hour NHL On The Fly: Conference Finals Preview show from 6:00 – 7:00 p.m. ET.  Host David Amber will mediate an all-goalie panel with regular contributor Kevin Weekes and special guest analyst and Chicago Blackhawks netminder Marty Turco, who also will be joining the NHL On The Fly cast throughout the Conference Finals.

The preview show, which will also be streamed live on NHL.com, will include special features on top playoff performers, player interviews, predictions, keys to playoff success and historical moments from the first
two rounds of the 2011 Stanley Cup Playoffs.

Just as during the first two rounds of the playoffs, NHL Network’s daily signature show — NHL On The Fly — will be on the air in the evening to keep audiences up-to-speed on all the news and notes from each Conference Final game.  Each night, NHL On The Fly Pre-Game Show will be live from 6:00 p.m. until the puck drops on the evening’s game to provide fans with highlights, player interviews and game previews as the final four teams drive toward the Stanley Cup Final.  NHL On The Fly will also be on air immediately following the game with game analysis and coverage of post-game news conferences.

During the course of the Conference Finals, NHL Network also will provide live coverage from every game, with special daily news updates from on-site reporters in each NHL market.

Fans can also catch the popular NHL Network program, NHL Live! each afternoon Monday-Friday from 4:00 – 6:00 p.m. ET.  The interactive show, which incorporates fans voices from a social media and phone call perspective, takes viewers beyond the ice with access to players, coaches and management while preparing for upcoming games.

NHL Network is available in the U.S. and Canada by contacting digital cable, satellite, or telco providers.  For more information log on to www.nhlnetwork.com.

Pre-Game Show and Live Updates Throughout the Night Among Multiple Enhancements
Designed To Make NHL Network The Definitive Destination For Fans Following the Stanley Cup Playoffs

NEW YORK (April 12, 2011) –  The pucks drops tomorrow night on the 2011 Stanley Cup® Playoffs and the NHL Network™ today is unveiling multiple enhancements and programs, with a particular emphasis on live coverage before, during and after every game.

“The NHL Network is growing and evolving to meet the demands of our fans, and provide the unique access and perspective that only a League-run network can,” said Charles Coplin, executive vice president of content for the NHL.  “The enhancements we’re unveiling today put the NHL Network at the epicenter of the Stanley Cup Playoffs, with coverage and analysis live as storylines and games unfold.”

This emphasis on live programming each weekday begins with the new NHL® Live™, now at 4 p.m. ET, followed by NHL On The Fly Pre-Game at 6 p.m. ET and NHL On the Fly immediately following.  With more content that fans crave, this schedule of daily live programming will feature the use of current and former NHL players as guest analysts, and provide on-the-ground coverage from arena via webcams, team cameras and content from local television rightsholders.

NHL Network also will incorporate a number of technological enhancements including a new graphics display and also updates from arena and a ticker that will provide the latest news from around the League.  NHL Network also will tightly integrate with NHL.com to become a cohesive media unit that shares talent, analysis, storylines and video packages across the two platforms.

NHL LIVE: 4-6 p.m. ET (Monday – Friday only)
The popular NHL Network program, which broadcasts live from the NHL Powered by Reebok store in New York City, moves to its new time of 4-6 p.m. ET.  The show will take viewers beyond the ice with access to players, coaches and management of all 30 NHL Clubs, while taking a whip around the League preparing for games ahead that evening.  Fans also can have their voices heard as NHL Live will incorporate social media and take phone calls live on the air.

NHL On The Fly Pre-Game Show: 6 p.m. – until puck drop for first game of the night
As the ultimate lead-in for live games, NHL On the Fly Pre-Game will provide a comprehensive preview to the night’s action complete with live reports from the arena for the most up-to-date information before puck drop.

NHL On The Fly™: Immediately following NHL On the Fly Pre-Game show*
The network’s signature show – NHL On The Fly – offers fans look-ins to all NHL games, including every goal from every game, extended highlights, stellar saves, team press conferences, features, interviews and expert analysis from a variety of hockey insiders including current and former players.

For the latest NHL Network program schedule, check NHL.com or your local listings.
*In the Conference Finals and Stanley Cup Final, NHL On The Fly will provide pre- and post-game coverage.

NHL NETWORK, NHL RADIO AND NHL.COM ARE FRONT AND CENTER AT GENERAL MANAGERS’ ANNUAL SPRING MEETING IN FLORIDA
Special Guests Join Daily Coverage Beginning on Monday, March 14

NEW YORK (March 10, 2011) – NHL® media properties will have all angles covered at the NHL General Managers’ annual spring meeting taking place next week in Boca Raton, Fla. NHL Network™ and NHL Radio™ will have three days of comprehensive, in-depth coverage — Monday, March 14, through Wednesday March 16 — while NHL.com will have dedicated writers on site to report all the latest meeting news.

The NHL’s daily signature radio show, NHL Live!™ will broadcast live from the GM Meetings Monday through Wednesday from noon-2 p.m. The show airs on Sirius XM radio, is simulcast on NHL Network in Canada and the United States and is streamed live on NHL.com.  Hosts Deb Placey, former NHL general manager Craig Button and EJ Hradek will be joined by current NHL general managers to discuss each day’s proceedings.

NHL Network will host a daily 30-minute show, NHL Network at the 2011 GM Meetings, Monday through Wednesday from 6 p.m. – 6:30 p.m. ET live from Florida to recap each day’s events and review the agenda items discussed by NHL General Managers.  Hosts Deb Placey and Craig Button will have exclusive interviews with team and League representatives and an up-to-the-minute breakdown of issues covered.  TSN Insiders Darren Dreger and Bob McKenzie will also drop by the set to offer their insight and analysis.

NHL Network’s flagship show, NHL On The Fly™ will also have reports and interviews from the GM’s meeting on their nightly programming beginning at 8 p.m. ET.

On the web, NHL.com’s team of Shawn Roarke and Dan Rosen will cover every angle and bring fans into the meeting rooms with the stewards of the game. In addition to their dispatches, NHL.com will provide video that includes reports from the meetings, interviews with newsmakers and daily live streaming of NHL Network at the 2011 GM Meetings at 6 p.m. ET.  Special segments for the NHL’s daily video newscast, The Blackberry All-Access Show, will also be produced from the meetings.

NHL Network Schedule – Monday, March 14 – Wednesday, March 16 (all times ET)
NHL Live! From the GM Meetings        Noon – 2 p.m.
NHL Live! From the GM Meetings (encore presentations)        2 p.m. – 6 p.m. (U.S.)
Scheduled programming (NHL game replay)        2 p.m. – 4 p.m. (Canada)
NHL Power Play        4 p.m. – 6 p.m. (Canada)
NHL Network at the 2011 GM Meetings        6 p.m. – 6:30 p.m.
NHL Network at the 2011 GM Meetings (encore presentations)        6:30 p.m. – 8 p.m.
NHL On The Fly        8:00 p.m.

NHL and the NHL Shield are registered trademarks and NHL Network, NHL Radio, NHL Live and NHL On The Fly are trademarks of the National Hockey League.  All Rights Reserved.

NHL NETWORK, NHL RADIO AND NHL.COM PROVIDE EXTENSIVE COVERAGE OF 2011 NHL TRADE DEADLINE ON MONDAY, FEB. 28
“NHL Network 2011 Trade Deadline Day Presented by Honda” Drops the Puck at 6:00 p.m. ET

NEW YORK (February 25, 2011) – The countdown is on to the NHL’s 2011 Trade Deadline and after a flurry of activity over the past two weeks, a number of players already have new NHL® addresses. As teams stock up for their push to the playoffs, NHL Network™, NHL.com and NHL Radio™ will provide special programming throughout the day on Monday, Feb. 28, to report and analyze all of the deals that beat the 3:00 p.m. ET trade deadline.

On Monday, NHL Network will produce hours of original Trade Deadline programming across its U.S. and Canada Network. The puck will drop on 18 hours of live coverage on NHL Network beginning at 8 a.m. ET, with a simulcast of TSN’s TRADECENTRE ’11 broadcast for U.S. viewers.  TSN host James Duthie leads TSN’s TRADECENTRE ’11 team of hockey analysts, insiders, former NHL players, coaches and general managers, reporters and correspondents – providing breaking news and instant analysis of each transaction.

The NHL’s daily signature radio show, NHL Live!, will be hosting a special four-hour Trade Show from noon – 4 p.m. ET. The show will be broadcast on Sirius XM radio, simulcast on NHL Network in Canada and streamed live on NHL.com.  Hosts Don LaGreca, EJ Hradek and Rob Simpson will bring views up-to-speed on all the day’s trade action and will be speaking with players, Club management and insiders who can offer their breakdowns.

Beginning at 6 p.m., fans across North America will be offered unique access and information on NHL Network 2011 Trade Deadline Day Presented by Honda™, a two-hour show that will discuss and analyze all of the major transactions and how they impact the playoff races.  OTF hosts David Amber and Brian Duff will be joined by a panel of analysts — Kevin Weekes, Jeremy Roenick, Craig Button, Mike Johnson — and NHL Insiders and TSN’s own Darren Dreger and Bob McKenzie for a breakdown of all the latest news.

NHL Network’s daily flagship show, On the Fly™ begins their special Trade Deadline coverage at 8 p.m.  The show will run through the end of the Detroit at Los Angeles game including live intermission reports.  This season, all in HD, NHL Network broadcasts over 75 live games in the U.S. and 35 in Canada featuring the best productions in the NHL with games throughout the regular season.

Also for NHL Network viewers in the United States, hourly update reports will begin at 9 a.m. and run through 2 p.m. from the NHL Live!™ radio studio in New York City.  Further, NHL Network will provide hourly reports from the On The Fly team from 2 p.m. – 4p.m. from its studio in Toronto.

NHL.com will provide extensive coverage throughout the weekend and on trade day with reporting by top writers and correspondents on the scene where the action is taking place in various NHL markets.  Fans can follow NHL.com’s up-to-the-minute trade tracker by linking on http://www.nhl.com/tradetracker.  NHL.com’s video player already is loaded with in-depth stories and videos from the players traded in the past days and writers will have running commentary and an in-depth look at the impact of trades once the deadline has passed.

The Blackberry All-Access Show, the NHL’s daily video newscast, will have special Trade Deadline features and programming on Monday.  John Giannone and Billy Jaffe will tell viewers who the buyers and sellers are while updating fans throughout the day with live reports.

Monday, February 28, 2011 – NHL Network Schedule

NHL Network U.S. (all times ET)
TradeCentre ‘11 (simulcast from TSN)         8 a.m. – 6 p.m.
NHL Network 2011 Trade Deadline Day Presented by Honda        6 p.m. – 8 p.m.
NHL On The Fly        8 p.m. – 10:30 p.m.
NHL Hockey: Detroit at Los Angeles         10:30 p.m.
NHL On The Fly        following the game

NHL Network Canada (all times ET)
NHL Live!        Noon – 4 p.m.
NHL Power Play        4 p.m. – 6 p.m.
NHL Network 2011 Trade Deadline Day Presented by Honda        6 p.m. – 8 p.m.
NHL On The Fly        8 p.m. – 10:30 p.m.
NHL Hockey: Detroit at Los Angeles         10:30 p.m.
NHL On The Fly         following the game

NHL NETWORK, NHL.COM AND NHL RADIO WILL TAKE IT OUTSIDE FOR THE 2011 TIM HORTONS NHL HERITAGE CLASSIC
Extensive Coverage from Calgary Available on NHL’s Media Platforms

NEW YORK (February 16, 2011) – The puck will drop this weekend at the 2011 Tim Hortons NHL Heritage Classic™ at McMahon Stadium in Calgary. And NHL Network™, NHL.com and NHL Radio™ will have special programming in the days leading up to the much-anticipated outdoor match-up between the Montreal Canadiens and Calgary Flames on Sunday, February 20.

The 2011 Tim Hortons NHL Heritage Classic™ will be broadcast live in Canada on CBC and RDS while VERSUS will carry the telecast in the United States.  Both CBC and VERSUS will also distribute the game to viewers in 3D.

NHL Network will have its team of Heidi Androl, Brian Duff and Jeremy Roenick on site in Calgary to help hockey fans celebrate the sport’s rich outdoor history and proud Canadian heritage throughout Family Day weekend with live broadcasts from the 2011 Tim Hortons NHL Heritage Classic™.

NHL Network’s coverage begins on Thursday night with On The Fly™ segments from McMahon Stadium.  Androl will take a sneak peak at the ice conditions and get an update from NHL ice guru, Dan Craig. Coverage continues throughout the weekend on OTF’s daily show.

On Saturday and Sunday with a special feature at the top of each hour from 2 p.m. – 5 p.m. ET, NHL Network will update viewers on all the activities from the NHL Heritage Classic with reports on weather conditions and team preparations from McMahon Stadium.

Also on Saturday, following Hockey Night in Canada’s Heritage Classic Countdown Saturday, NHL Network U.S. and Canada will air a special 30-minute show, NHL Network at the 2011 Heritage Classic™, beginning at 6:00 p.m. ET.  The show will feature player interviews, outdoor game features and a look at the weekends fan activities and entertainment.

On game day, Sunday, Feb. 20, NHL Network U.S. will broadcast CBC’s Heritage Classic Countdown pre-game coverage from 5 p.m. – 6 p.m. ET and throughout the day will be airing an outdoor game marathon, starting with the inaugural 2003 NHL Heritage Classic match-up between the Edmonton Oilers and Canadiens at 6 a.m. ET. That will be followed by the NHL Winter Classic® series of games from Buffalo in 2008, Chicago in 2009, Boston in 2010 and this year’s contest from Pittsburgh.

NHL.com will provide extensive coverage from Calgary with daily reporting by top writers and exclusive, behind-the-scenes features.  The 2011 Tim Horton’s NHL Heritage Classic™ microsite, www.nhl.com/heritageclassic already is in full game-day mode and loaded with in-depth stories and video on the rich traditions of the Flames and Canadiens, the teams’ top stars, weather-related elements, a history of past outdoor games and much more.  The rink construction webcam currently is being streamed live as McMahon Stadium comes to life for the weekend’s events.  Fans visiting the microsite can also find a daily time lapse video along with day-by-day blogs on team preparations.

The Blackberry All Access Show – the NHL’s daily video newscast — will have Heritage Classic programming throughout the weekend.  The show will feature special coverage from practice day, the Flames-Canadiens alumni game and all of the excitement and entertainment on 2011 Tim Hortons NHL Heritage Classic™ game day.

NHL Live!™, the NHL’s daily radio show — broadcast live on Sirius XM Radio, streamed on NHL.com and simulcast on NHL Network — will have daily programming featuring Calgary and Montreal players, management, alumni and guests in the lead-up to Sunday’s NHL Heritage Classic game.

Calgary’s Fan 960, Montreal’s CJAD (English) and CKAC (French) and Sirius XM’s NHL® Home Ice® XM 204 and Sirius 208 (with Best of XM package in the US, only) will have all of the coverage of the 2011 Tim Hortons NHL Heritage Classic™ around North America.

Mobile applications on Andriod, Blackberry, Nokia and iPhone will provide users with all their NHL Heritage Classic content needs.   NHL GameCenter’s complete roster of mobile applications will provide fans yet another way to connect to the 2011 Tim Hortons NHL Heritage Classic™.  Spectators attending the game can take advantage of the fan guide to find their seats and get the relevant game day information while fans at home can check out all the latest in NHL news including access to the live webcam and daily time lapse videos, team rosters, photo galleries and wallpaper options.  In addition to the above functions, iPad tablet users can also experience an online shopping feature that allows them to purchase all the latest NHL merchandise.

During the 2011 Tim Hortons NHL Heritage Classic™, NHL fans will be asked to follow @NHL#HeritageClassic, while tuning into the broadcast for their chance to win six (6) prizes throughout the game.  Fans will follow @NHL and watch for questions related to the broadcast and the first fan to reply back with the correct answer will win the proposed prize.

NHL Network U.S. Programming Schedule
Wednesday, Feb. 16        2008 Winter Classic – Pittsburgh vs. Buffalo        6 p.m.
NHL On The Fly        8 p.m.
Thursday, Feb. 17        Los Angeles Kings at New York Rangers        7 p.m.
NHL On The Fly        9:30 p.m.
Friday, Feb. 18        2009 Winter Classic – Detroit vs. Chicago        10 a.m.
2010 Winter Classic – Philadelphia vs. Boston        2 p.m.
Rod Brind’Amour Jersey Retirement Night        7 p.m.
Philadelphia Flyers at Carolina Hurricanes        8 p.m.
NHL On The Fly        10:30 p.m.
Saturday, Feb. 19        HNIC: Heritage Classic – Countdown Saturday        5 p.m.
NHL Network at the 2011 Heritage Classic (U.S. & Canada) 6 p.m.
HNIC: Hockey Tonight        6:30 p.m.
HNIC: Ottawa Senators at Toronto Maple Leafs        7 p.m.
HNIC: Post-Game Show        9:30 p.m.
NHL On The Fly        10 p.m.
Sunday, Feb. 20        2003 Heritage Classic – Montreal vs. Edmonton        6 a.m.
2008 Winter Classic – Pittsburgh vs. Buffalo        8 a.m.
2009 Winter Classic – Detroit vs. Chicago        10 a.m.
Ivy & Ice: 2009 Winter Classic        noon
2010 Winter Classic – Philadelphia vs. Boston        12:30 p.m.
2011 Winter Classic – Washington vs. Pittsburgh        2:30 p.m.
HNIC: Heritage Classic Countdown        5 p.m.
NHL On The Fly        8 p.m.

NHL, the NHL Shield and NHL Winter Classic word mark are registered trademarks and NHL Heritage Classic name and logo, NHL Network, NHL Radio. NHL On The Fly, NHL Live and NHL Game Center are trademarks of the National Hockey League.  NHL and NHL team marks are the property of the NHL and its teams.  All Rights Reserved.

NHL NETWORK, NHL.COM, NHL MOBILE AND NHL RADIO ANNOUNCE ALL-STAR WEEKEND BROADCAST PLANS
Former NHL Star Jeremy Roenick Joins Cast for Weekend Coverage

NEW YORK (January 26, 2011) – New and exciting are the themes for the upcoming NHL® All-Star Weekend and NHL Network™, NHL.com, NHL Radio™ and NHL Mobile™ will have all angles covered with a full slate of live programming and fan initiatives.  First-time players, special on-air guests and renewed competitiveness resulting from a new draft format that can cast regular season teammates as All-Star foes make this All-Star weekend a can’t-miss event on the NHL calendar and the League’s media platforms.

After battling through a thrilling, six-game Stanley Cup® Final series last June, it is possible through the new draft format that Chicago Blackhawks and Philadelphia Flyers players might find themselves as All-Star teammates.  NHL Network has that possibility covered in the person of former Blackhawks and Flyers player Jeremy Roenick. “JR” joins the NHL Network on-air team throughout the weekend — including challenging colleague Kevin Weekes to take it to the ice for a little one-on-one competition.

Below are programming notes for NHL media platforms at the 2011 NHL All-Star weekend:

NHL Network

NHL Network drops the puck on its All-Star coverage with the NHL Network 2011 All-Star Mock Draft on Thursday, Jan. 27, at 8:00 p.m.  Draft architect Brendan Shanahan will take viewers through the selection process and both All-Star team captains — Carolina Hurricanes C Eric Staal and Detroit Red Wings D Nicklas Lidstrom — will offer some last-minute insight and tips.  NHL On the Fly™ host Brian Duff might need to play the role of mediator as former NHLers and OTF regulars Kevin Weekes and Mike Johnson go head-to-head to make their fantasy player selections. Who will be the last man left standing?

NHL Network’s studio set and panel will make their on-site debut in Raleigh on Friday, Jan, 28, with pre- and post-game coverage live from the NHL Fan Fair™ — a 150,000 square foot hockey party that will occupy the Raleigh Convention Center.  The official NHL Network at the 2011 NHL All-Star Player Fantasy Draft™ show will get underway at 6:00 p.m. with a behind-the-scenes look at the host city, the history of hockey in Carolina and Draft pick tactics. Weekes and Roenick will have an opportunity to talk strategy with Captains Staal and Lidstrom before they put on their GM hats ahead of the first pick for the NHL All-Star Draft powered by Cisco.

With the pool of available All-Stars assembled, NHL Network cameras will enter the green room, where Deb Placey and Heidi Androl will speak with players and their families before the Draft begins.

The 2011 NHL All-Star Player Fantasy Draft Recap show begins immediately following the draft with exclusive interviews with the first and last picks.  Alternate captains from Team Staal and Team Lidstrom will join the panel to discuss their selection approaches and why they think their team will have the definitive advantage over the other going into Sunday’s big game.

Saturday’s three hour pre-NHL SuperSkills® coverage starts at 4:00 p.m. with the 2011 NHL All-Star Red Carpet Show.  Players, coaches, NHL alumni and entertainers will mingle with fans and broadcast personalities to showcase their personal off-ice fashions on the red carpet.  In the second half of the show, NHL Network cameras will bring fans into the locker rooms for the coaches’ pre-NHL SuperSkills address and check out all the action from the NHL’s Fan Fair.  NHL Network also will cover Commissioner Gary Bettman’s State of the League news conference at 6:00 p.m.

The 2011 Honda NHL SuperSkills Recap begins at 9:00 p.m. with a review of winners, player reaction and surprising outcomes. Will the rookies dominate the night or will the All-Stars exploit their experience, particularly in an event like the Blackberry NHL Breakaway Challenge where creativity is as important as skill?

When the big game arrives on Sunday, January 30, NHL Network will be front and center with the 2011 NHL All-Star Pre-Show show beginning at 2:00 p.m. from its set overlooking the RBC Center ice surface.  The NHL On The Fly team will take an in-depth look at the some of the most memorable moments from past All-Star competitions, milestones and some of the best players ever to play the game.

The League’s mid-season spectacular concludes with the 58th NHL All-Star Game presented by Discover.  Live television coverage will be provided by VERSUS in the U.S. and CBC and RDS in Canada, beginning at 4:00 p.m.  The 2011 NHL All-Star post-game show on NHL Network gets underway at 7:00 p.m. with news, analysis and game highlights.  Finally, after a weekend of milestones and memories, the Network team will look ahead to when Ottawa hosts the All-Star celebrations in 2012.

NHL.com

NHL.com will provide extensive coverage from Raleigh with daily reporting by top writers and exclusive, behind-the-scenes features and video.  The 2011 NHL All-Star microsite, www.nhl.com/allstar is already in full All-Star weekend mode and is loaded with in-depth stories, mock drafts, video highlights and historical notes from past All-Star games.  NHL.com’s comprehensive All-Star Draft coverage will include a live blog for U.S. fans and live streaming for Canadian fans and international audiences.  The website will also cover the NHL Fan Fair, The Guardian Project™ and entertainment acts set to perform during All-Star weekend.

The Blackberry All Access Show — a daily video newscast to which fans have become accustomed during the regular season — will have special programming throughout All-Star weekend.  The show will feature All-Star moments, exclusive interviews, behind-the-scenes videos and a preview of game day coverage.

NHL Radio

NHL Radio will have a special broadcast of the NHL All-Star Game presented by Discover with Doug Brown fulfilling host duties and John Forslund handling the play-by-play.  A special guest analyst – Stanley Cup winner and former Carolina Hurricanes player Aaron Ward – will join the broadcast with EJ Hradek reporting from ice-level.

The team will call the play -by -play of the game, feature live intermission shows and post game analysis.  The NHL All-Star Game presented by Discover can be heard on Sirius XM Satellite Radio (XM Channel 204 and Sirius 208 in the US), NHL.com and radio stations around the U.S. and Canada (check your local listing).

NHL Mobile & Social Media

NHL on Foursquare — the NHL’s mobile application that makes cities easier to and more interesting to explore — will be giving All-Star “tips” throughout the weekend, driving fans to check-in at the various events like NHL Fan Fair.

NHL on Twitter will be running a Watch-and-Win contest during NHL All-Star weekend.  Throughout the weekend, the contest will encourage fans to follow @NHL#NHLAllStar for their chance to win prizes.  Fans following @NHL will be asked to answer questions related to the broadcast and correct answers will have an opportunity to win a prize including a Bauer hockey stick for each of the six Honda NHL SuperSkills®.

During Sunday’s broadcast of the NHL All-Star Game presented by Discover, the NHL will also be giving away an opportunity to win two prizes each period and a grand prize — an autographed Sidney Crosby jersey.

NHL Mobile will also have several fan initiatives running throughout the weekend.  On Saturday during the BlackBerry NHL BreakAway Challenge™ event at the Honda NHL SuperSkills®, fans will be able to vote for their favorite NHL BreakAway Challenge player.  Immediately following the sixth skater in the Discover NHL Elimination Shootout™, the voting window will open up to fans.  SMS voting will consist of numbers 1-6 (i.e. Text “1″ to vote for Stamkos, Text “2″ for Ovechkin, etc.).  Fans will be able to vote for their favorite player by texting in the number that corresponds to the player of their choice to 81812.  Voting is open to residents in the United States and Canada.*

On Sunday, fans will also have the opportunity to vote for the All-Star Game MVP in the 2011 Honda NHL All-Star MVP Award™ Text-to-Vote Promotion. Voting opens at the beginning of the second period and runs through the end of the game.  To vote, fans text the players last name to 81812.  Voting is open to residents of the United States and Canada.*

NHL GameCenter™ has a complete roster of mobile and tablet applications that will provide fans yet another way to connect to the 2011 NHL All-Star weekend.

Mobile applications on Andriod, Blackberry, Nokia and iPhone will provide users with all their NHL All-Star weekend needs including All-Star video highlights, team rosters, news and notes, photo galleries, wallpaper options and a detailed fan guide for spectators and fans in Raleigh.  In addition to the above functions, iPad tablet users can also experience an online shopping feature that allows them to purchase 2011 NHL All-Star Game merchandise at shop.nhl.com.

NHL Network All-Star Special Programming Schedule
Thursday, Jan. 27        NHL Network 2011 All-Star Mock Draft        8pm-9pm
2009 NHL All-Star Game from Montreal, Quebec        10pm-12am
Friday, Jan. 28        Bienvenue a Montreal – 2009 NHL All-Access        12am-1am
NHL Network at the 2011 All-Star Player Fantasy Draft        6pm-8pm
2011 NHL All-Star Player Fantasy Draft Recap        9pm-11pm
Saturday, Jan. 29        2011 NHL All-Star Red Carpet Show        4pm-6pm
NHL Commissioner’s News Conference        6pm-7pm
2011 Honda NHL Superskills Recap        9pm-10pm
Sunday, Jan. 30        2011 NHL All-Star Pre-Game        2pm-4pm
2011 NHL All-Star Post-Game        7pm-8pm
* Voters in the Blackberry NHL BreakAway Challenge will receive a text message notifying them of the Blackberry NHL BreakAway Challenge winner.  Voters for the Honda NHL All-Star MVP Award will receive a text message notifying them of the Honda NHL All-Star MVP Award winner.  Message and data rates may apply.  Voters may text STOP to cancel and text HELP for information.

2011 BRIDGESTONE NHL WINTER CLASSIC TO FEATURE MUSIC,
HOCKEY AND FOOTBALL LEGENDS
Mario Lemieux, Franco Harris and Jerome Bettis Will Take Part in the Game Day Festivities

NEW YORK (December 29, 2010) – The 2011 Bridgestone NHL Winter Classic on New Year’s Day at Heinz Field (1 p.m., ET, NBC, CBC, RDS, NHL Radio) will feature a tribute to Pittsburgh legends, with performers from the Pittsburgh area and beyond.

The festivities will begin with a pre-game performance from multi platinum rock band Hinder. As the Pittsburgh Penguins and Washington Capitals make their way to the ice, 41 student members of the Mt. Lebanon High School percussion program will provide “thunderous” musical accompaniment.

As part of a time-honored tradition, Canadian singer Steven Page will perform the Canadian anthem, followed by singer and Pittsburgh native Jackie Evancho, who will perform the U.S. national anthem.  Immediately following the anthems, U.S. Army Sergeant First Class Bradley T. Tinstman will drop a ceremonial puck, joined by Pittsburgh sports legends Mario Lemieux, Franco Harris and Jerome Bettis.

The first intermission will feature a performance from Pittsburgh’s own, The Clarks.

At the start of the second intermission, former Pittsburgh Steelers offensive stars Harris and Bettis will face-off in The Legends of Pittsburgh Charity Shootout Presented by Discover.  Harris and Bettis will tackle a special “hockey challenge” on the Heinz Field auxiliary rink, with Discover donating $500 for each goal scored to two youth hockey programs from the NHL’s Hockey is For Everyone initiative – Pittsburgh ICE and the Washington, D.C.-based Fort Dupont Ice Hockey Club.

Throughout the NHL Winter Classic, youth hockey players from Pittsburgh Ice and the Fort Dupont Ice Hockey Club will scrimmage on the auxiliary ice inside Heinz Field.

About the 2011 Bridgestone NHL Winter Classic
The countdown to the 2011 Bridgestone NHL Winter Classic, the much-anticipated outdoor match-up between the Sidney Crosby and the Pittsburgh Penguins and Alex Ovechkin and the Washington Capitals at Heinz Field in Pittsburgh on New Year’s Day, has begun. The 2011 Bridgestone NHL Winter Classic, a celebration of the sport of hockey and a return to its roots, will be the fourth regular-season outdoor NHL game played in the U.S. and the fifth overall.

There are multiple ways for fans throughout North America to tune-in on New Year’s Day.  NBC will provide live broadcast coverage of the game in the U.S. at 1:00 p.m. ET / noon CT.  In Canada, CBC and RDS will televise the event live. NHL Radio, SIRIUS XM Satellite Radio will carry the live radio coverage and NHL.com will provide extensive digital video coverage.  NHL Network™ will offer all-access pre-game programming live from Pittsburgh beginning on December 30th, including full live coverage of each team practice on Dec. 31 as the players hit the ice at Heinz Field for the first time; on Jan. 1, NHL Network will be first on the scene with full pre- and post-game coverage live from Heinz Field.

### (12/29/10)